Great video depicting the success of James Dyson and his products. It was/is his ability to design a boring non luxury product and then brand and market it in such a way that to grab the attention of the consumer.
5:05 iFoundry, the Illinois Foundry for Innovation in Engineering Education, reflects on the journey of it's students throughout their first year at the Un...
Great video depicting the success of James Dyson and his products. It was/is his ability to design a boring non luxury product and then brand and market it in such a way that to grab the attention of the consumer.
Comment by Lee Gilbert — July 29, 2011 @ 1:54 am